When Burger King UK was looking to establish its new internal comms strategy, it called on the experts at Limegreen Communications to bolster its talent pool.
WHAT WE DID
Taking a collaborative approach, we worked closely with the small internal comms team to develop innovative new tactics to engage frontline teams and communicate core messages. We created new communication channels and tools and originated content that supported Burger King’s values and resonated with its largely young employee base.
RESULTS
Working with a team in its infancy was a great opportunity to innovate and turn the page on a new comms strategy for Burger King. As our client Jeremy Wright said:
“The team at Limegreen has always been on hand to provide friendly, proactive and strategic advice on how to engage with our employees and get our message across. From helping develop new tactics to excite our teams and improve the flow of communication to our frontline employees, to supporting with content creation, the team has been a whopping support to Burger King.”