Service Areas: Content Creation, Public & Media Relations
BACKGROUND
Scrivens Opticians & Hearing Care has 167 branches on UK high streets up and down the country. Family owned and with a strong emphasis on delivering quality eyesight and hearing care services to local communities, Scrivens is focused on providing the best tools to help its customers make the best decisions when it comes to these two vital senses and breakdown any stigma.
WHAT WE DID
As part of Scrivens’ ‘education’ programme Limegreen created a series of SoundInsight reports, focusing on the key topics concerning the public about their eyesight and hearing needs. This was supported by bespoke surveys, to give credible stats to support the narrative and create standout infographics. The reports were also used as part of a wider media and social media awareness campaign.
RESULTS
The SoundInsight reports have been used extensively by Scrivens as part of its broader community engagement activity, helping to position the branches as the trusted provider of optical and hearing care services at a local level.